Collegium Civitas’ Social Media Management & Digital Marketing specialization refocuses from academia’s traditional theory: to applied learning with 11 out of the 14 courses in a laboratory simulated business environment. Lecturers are internationally active practitioners and specialists in their specific course subject’s field. This affords students with hands-on experience working with clients, building tangible business plans and analyzing real campaigns. This educational design affords the most current and proven practices with exceptional internship opportunities and industry insight.
In addition to obligatory core courses such as Advanced Qualitative Research, Advanced Quantitative Research or Sociology of Culture we offer 14 courses designed especially for the Social Media Management & Digital Marketing* program:
- Introduction to Social Media
- Social Media & Politics
- Social Media & Culture
- Communications Management
- Online Consumer Behaviour
- Tools & Tech for Social Media
- Digital Analytics
- Social Media Strategy
- Digital Marketing & Advertising
- Video & Visuals for Social Media Marketing
- SEO & SEM
- UI & UX Design and Analysis
- Facebook & Instagram Masterclass
Core obligatory courses* – Sociology – 2020/2021 academic year
- Advanced Qualitative Research
- Advanced Quantitative Research
- Advanced Sociological Theory (Classical)
- Advanced Sociological Theory (Contemporary)
- Qualitative Data Analysis and Interpretation
- Sociology and Societies of Post-Modernity
- Sociology of Culture
- MA seminar
*Note: Collegium Civitas reserves the right to alter the content of any course and at any time.
The program is offered only if a required minimum number of students opt for it.
After having successfully completed this program, students will be granted a diploma of Magister in Sociology, specialisation: Social Media Management and Digital Commerce.
Poland conforms to the guidelines from the Bologna Process in European higher education. Degree awarded upon graduation is: Magister (second cycle studies; the Polish equivalent of the Master’s degree; similar to MA title). Upon graduation, the Student receives a Diploma of completion of studies together with a Diploma Supplement (copy of the Diploma translated into English, describing the degree, level and specialisation).
Collegium Civitas Admissions Office
phone: +48 508 929 652
room 1210, Palace of Culture and Science, 12th floor
1 Defilad Square, 00-901 Warsaw, Poland